Systems-first COO support:

cleaner handoffs

tighter sales follow-up

and fewer dropped balls

 

 

 

 

 

 

 

 

 

What I Do

  • Establish operating cadence (weekly priorities, KPI pulse)

  • Turn chaos into a documented process map

  • Build SOPs and accountability

  • Fix follow-up and execution bottlenecks

  • Create reporting visibility

  • Improve Human Resource Productivity

  • Reduce founder load

 

 

 

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Case Studies - 20 Years Experience

Online Retail (Herbal wellness), Niwot, Colorado
Engagement: Fractional COO
Timeframe: 2009 - 2011
Annual revenue grew from $6K to $650K in 2 years
Installed operating cadence, reporting visibility, and execution follow-through across priorities and handoffs.
Read case study
Direct-to-consumer ecommerce (Organic wellness), Kauaʻi, Hawaii
Engagement: Fractional COO
Timeframe: 2011 to 2020
Annual revenue grew from $84K to $1M in 6 years
Built a measurable operating system for growth across website, retention cadence, SEO, and reporting visibility.
Read case study
Specialty retail and e-commerce (Log home maintenance products), Denver, Colorado
Engagement: Fractional COO
Timeframe: 2014 to 2015
Monthly sales grew from $1K to $14K in 6 months
Installed a practical operating rhythm, paired with staff training and a KPI review cadence to sustain execution.
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Specialty automotive restoration and refinishing, Loveland, Colorado
Engagement: Fractional COO
Timeframe: 2014 to 2016
Annual revenue grew from $212K to $414K in 1 year
Introduced evidence-based labor accountability, invoicing cadence, and accounting readiness for third-party review.
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Event services (Balloon decor and entertainment), Baton Rouge, Louisiana
Engagement: Fractional COO
Timeframe: 2020 to 2021
Scaled from kitchen table to a 5,000 sq ft facility and 6 staff
Converted recurring decisions into clear policies and strengthened revenue visibility through tighter billing workflows.
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Remote computer repair and technical support, San Francisco, California
Engagement: Fractional COO
Timeframe: 2008
Investment ready and fundraising preparation
Prepared operating materials and decision-ready reporting to support investor conversations.
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Retail storefront and event planning
Engagement: Fractional COO
Timeframe: 2019
Optimization and preparation for sale
Standardized business processes, implemented SOPs, and cut expenses to prepare business for sale.
Read case study

 

 

Testimonials 

 

Scott Cox

Social Reach

"Dave has helped me organize my staff and business processes to a high level of productivity."

Tabitha Miller

Animated Art

"Dave is helping me get all the things in my business organized into ONE place."

 

Kelli Mankowski

Party World

"I am a current coaching client and Dave is helping me implement technology in my business and get away from all the paper!"

 

Katie Myers

CR Conversations

"I have been a client of Dave's for almost 6 years and have had countless conversations around entrepreneurial struggles, strategic planning and handling all of the challenges that are thrown at us as entrepreneurs."

Tim Washburn

Integrity Technologies

"I have been using Dave as a sounding-board when it comes to business strategy as I move my 2 companies forward."

15 Years SaaS Founder / Operator

Technology Startup SaaS CRM and Marketing Solution

 

This isn't just theory I read in a book, I have LIVED the life of a serial entreprenuer.

I founded AllProWebTools in 2009 to solve a problem I kept seeing in small businesses: owners were running operations across too many disconnected tools and couldn’t easily see what was happening in sales, marketing, fulfillment, or team execution. AllProWebTools became an all-in-one operating dashboard that combined CRM, follow-up, email marketing, tasks, timecards, internal communication, and an SOP repository so owners could run the business from one system instead of juggling five to ten. I built it hands-on, operated it for more than a decade, and grew it into a real company with a full team supporting customers and ongoing development.


That experience is why my fractional COO work is practical, not theoretical. The platform only delivered results when workflows were clarified, responsibilities were assigned, follow-through was enforced, and the team adopted a consistent operating rhythm, so I coached and trained hundreds of business owners and their staff through that change. I repeatedly did the same work a fractional COO is hired to do: reduce chaos, install systems and SOPs, create accountability, improve visibility, and make execution predictable.


If you want advice from someone who has actually built and run a tech startup, this is exactly the life I’ve lived.

 

Read More About My Startup Experience