Fractional COO Engagement Options and Scope

Practical engagement formats for installing an operating rhythm that reduces chaos and increases follow-through. This document outlines what is included, what is not, and what each option is designed to achieve.

  • Cadence: weekly or bi-weekly
  • Artifacts: SOPs, dashboards, meeting rhythms
  • Focus: constraint-first, measurable improvements
  • Mode: async-first, documented decisions

How I work

  1. Listen The most important step is asking questions, listening, and truly understanding the current business posture.
  2. Diagnose Clarify the constraint and the few metrics that matter.
  3. Design Define the operating rhythm: cadence, SOPs, owners, and review loops.
  4. Implement Install the workflows and train the team to run them.
  5. Reinforce Use regular KPI review to keep the system alive and improving.

The core deliverable is an operating rhythm: clear ownership, documented execution, accountability loops, and a small set of decision-grade metrics. The exact format changes based on urgency, team maturity, and the amount of implementation support you want.

My work is anchored in real operating systems that have been implemented repeatedly: cadence, SOPs, visibility, and reinforcement. The emphasis is on what the team will do weekly, not what they will “plan to do someday.” There is also an emphasis on motivating the team to embrace new systems and become the new norm.

Is this consulting, coaching, or operations?

Functionally, it is Fractional COO work: reduce chaos, install cadence, create SOPs, improve follow-through, and build operational visibility. Some engagements include growth operations, but the through-line is systems and execution.

Engagement options

Option 1

Ops Diagnostic (clarity fast)

Best when the team is busy, priorities are shifting, and you need to identify the constraint and define the plan.

Option 2

Streamline

Find the inefficiencies and prepare the systems for scale and growth!

Option 3

30-day Sprint (fix a specific bottleneck)

Best when you have one clear pain point: dropped leads, fulfillment chaos, onboarding gaps, reporting blind spots, or recurring fires.

Option 4

90-day Operating System Install (build durable execution)

Best when the business needs consistent execution, delegation, and measurable weekly progress across multiple areas.

Option 5

Fractional COO Retainer

Best when you want a steady operating rhythm and an outside operator to keep execution tight, metrics honest, and priorities realistic.

If you need a format in between, the most common hybrid is: Ops Diagnostic, then a 30-day Sprint, then 90-day install or ongoing cadence.

My Commitment

What I will do

  • Turn operational confusion into a clear operating rhythm with owners, cadence, and metrics.
  • Build SOP-driven execution so work does not rely on memory or constant supervision.
  • Create practical pipeline and follow-up systems that prevent dropped leads.
  • Make reporting decision-grade and consistent, without vanity dashboards.
  • Stabilize execution during growth or transition periods.

What I will not do

  • Graphic design, brand identity work, or UI/UX-heavy initiatives.
  • High-volume customer service or repetitive admin task execution.
  • Full-time coverage or corporate-style time control.
  • AI integration services or building AI features as the engagement focus.
  • Work that depends on long, consensus-heavy approvals and slow decision cycles.

Your Commitment

  • A single accountable decision-maker for priorities.
  • Access to current tools, reports, and team members relevant to the scope.
  • Willingness to enforce cadence: meetings, scorecards, and follow-through.
  • Openness to process discipline, even when things are busy.

My role is to build the system and help you run it until it becomes normal. Your role is to protect the cadence and keep decisions moving.

Proven impact

Hard outcomes across revenue, operational scale, and transaction readiness.

Online Retail (Herbal wellness), Niwot, Colorado | Engagement: Fractional COO | Timeframe: 2009 - 2011
Annual revenue grew from $6K to $650K in 2 years
Installed operating cadence, reporting visibility, and execution follow-through across priorities and handoffs.
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Direct-to-consumer ecommerce (Organic wellness), Kauaʻi, Hawaii | Engagement: Fractional COO | Timeframe: 2011 to 2020
Monthly sales grew from $7K to $122K over 6 years
Built a measurable operating system for growth across website, retention cadence, SEO, and reporting visibility.
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Specialty retail and e-commerce (Log home maintenance products), Denver, Colorado | Engagement: Fractional COO | Timeframe: 2014 to 2015
Monthly sales grew from $1K to $14K in 6 months
Installed a practical operating rhythm, paired with staff training and a KPI review cadence to sustain execution.
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Specialty automotive restoration and refinishing, Loveland, Colorado | Engagement: Fractional COO | Timeframe: 2014 to 2016
Annual revenue grew from $212K to $414K in 1 year
Introduced evidence-based labor accountability, invoicing cadence, and accounting readiness for third-party review.
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Event services (Balloon decor and entertainment), Baton Rouge, Louisiana | Engagement: Fractional COO | Timeframe: 2020 to 2021
Scaled from kitchen table to a 5,000 sq ft facility and 6 staff
Converted recurring decisions into clear policies and strengthened revenue visibility through tighter billing workflows.
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Remote computer repair and technical support, San Francisco, California | Engagement: Fractional COO | Timeframe: 2008
Investment ready and fundraising preparation
Prepared operating materials and decision-ready reporting to support investor conversations.
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